Write and publish atoms from inside WordPress

Install the Spectare plugin from the WordPress plugin directory by searching for Spectare in Plugins, Add New. Once activated, paste your workspace API key on the Settings page and Spectare is connected.

With the plugin active, a Spectare Atoms post type appears in your WordPress admin. Add a new atom, write your content in the block editor, and fill in the fields metabox on the right: type, funnel stage, audience segments, tags, and intent keywords. When you hit Publish, WordPress sends the atom to your Spectare library automatically and stores the library ID so future edits update the same record rather than creating a duplicate.

To place personalised content on a page, open any page in the block editor, add a Spectare Zone block, and choose the zone name (hero, body, proof, or cta). The PHP plugin calls the assembly endpoint server-side and renders the right atoms for each visitor at first paint, with no JavaScript required for the initial load.

Your WordPress site stays the source of truth. You write in wp-admin, Spectare syncs in the background, and the personalised page your visitors see reflects whatever you last published.