Spectare reads each visitor’s intent and assembles your page for them in real time, from content you write once. No cookies, no profiles, no training period.
And it proves it: lift measured against a live holdout, winners called only when the statistics are real.
Don’t take our word for it. Ask:
Spectare reads intent from referrer, UTM signals, and page context, then builds a unique content experience in real time, no code, no variants to maintain.
From: What is Spectare, Every visitor gets a different experience
Content assembled for you based on how you arrived.
Buckets decide in advance. Assembly decides for this visitor, now.
Segmentation
Sorts visitors into a handful of predefined buckets. Everyone in a bucket gets the same experience, decided in advance.
Assembly
Reads this visitor’s signals in the moment and assembles their page from your content library. Every visit is its own decision.
Three lines of code
Drop in the script, mark your slots, keep your design. Works with WordPress, Webflow, Shopify and anything that runs JavaScript.
<!-- 1. Drop in the script -->
<script
src="https://spectare.ai/spectare.js"
data-org="your-org-slug"
></script>
<!-- 2. Add slots wherever you want personalised content -->
<div data-spectare-slot="primary"></div>
<div data-spectare-slot="supporting"></div>
<!-- 3. Set your conversion URL in Settings. Fires automatically. -->
<!-- Or call spectare('conversion') manually on any page -->Works from visitor one. Learns from every visit after.
One script tag, or the WordPress plugin. Spectare reads referrer, campaign and page context silently.
Each visitor is read in real time. No training period; it works on day one.
Recognised patterns arrive in the HTML itself. New ones stream in moments.
Every conversion teaches it which assemblies earn their place.
Readable by agents
Buyers research through AI assistants now. Everything you publish is theirs to read too.
A curated map of your library, current as you edit. Your facts, in your words, in a handful of fetches.
Published atoms as machine-readable data at /api/content. Never drafts, never internals.
An agent recommending you can send its user to a page assembled for exactly what they asked.
Analytics
Every conversion records what the visitor actually saw, and the evidence feeds straight back into what gets shown next.
See analytics →Spectare brings real conversion history into every page assembly decision. When the AI selects which content atoms to show a visitor, it weighs which atoms have actually converted for visitors with the same audience type and buying stage in past sessions. Content that has a proven track record of driving action is ranked higher for similar future visitors.
Every conversion event you record tells Spectare which atoms and images were shown during that session. This data feeds directly into the assembly algorithm, so the system gets more accurate the more traffic your site receives. Early on, Spectare relies more heavily on semantic similarity to match content. Over time, conversion history becomes the dominant signal for well-trafficked audience and stage combinations.
The result is a personalisation system that continuously improves without any manual tuning. You write the atoms. Spectare learns which ones work for which visitors and adjusts every future assembly accordingly.
Spectare personalises from the first visitor and learns from every visit after, feeding converting atoms and arrangements back into each new assembly.
Read more →Script tag, WordPress plugin, or Next.js SSR. Anything that runs JavaScript.
Personalises from the first visit. Every claim after is measured against a live holdout, and rule changes wait for your yes.
No cookies, no visitor profiles. Intent is read from the visit itself and forgotten.
14-day trial, no credit card. Upgrade when you're ready.
Trial
$0 for 14 days
Starter
$19/month
Pro
$79/month
Enterprise
Custom
Assemblies are cached: matching visitors are served instantly at no extra cost, so most sites reach far more visitors than the limit suggests.
Start your 14-day trial. No credit card required.
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