1
Pages needed per campaign
Unlimited
Audience variants
No, write one atom
New page per new audience
When you run campaigns to different audiences (developers, marketing managers, startup founders), you normally need a separate landing page for each. That means more pages to build, more URLs to track, and more content to keep updated.
Spectare changes that. One page URL, one design, but different content for every visitor depending on where they came from. A developer clicking through from a technical newsletter sees your API depth and integration story. A marketing manager from a LinkedIn ad sees conversion outcomes and time-to-value. A founder from a podcast sees the full picture.
You write the content once as atoms: one feature atom for developers, one for managers, one for founders. Spectare reads the UTM source, figures out who arrived, and assembles the right combination.
When you launch a new campaign, you write a new atom. No developer involved. No new page to build. No URL to add to your ad account.
This is one atom from the Spectare content library. Spectare assembles the right atoms for each visitor in real time, based on who they are and how they arrived.